Thursday, February 19, 2009

Week Three: Image

This week's image is a design comprised of Transitional font. Baskerville is the font style used; the word Baskerville is vertically written alongside the great, big T. I found this image online along with other similar designs, but for Old Style and Modern text (As you can see, there are tabs along the right side of the composition vertically listing the other styles, including Egyptian). I believe that its function is to show the viewers what transitional style text looked like as opposed to the Old and Modern text. This text is called transitional because, obviously, it is the text that was developed after Old Style as it was being evolved to Modern text. I think the design is beautiful. I love the color. The negative and positive space is used very well, so it gives the composition a sort of balanced and polished look. I like the use of cropping; it definitely makes the design more appealing. The letters for the word transitional are creatively placed in playful positions. The letters make up four lines—the four synonyms of the word. Along with this, because the letters are a much lighter color green than the rest of the image, it helps them to boldy stand out with the large T. The T and the letters balance each other out. Because of the big T taking up a side of the composition, and its green hue being lighter than the background color, it is bold and looks energetic. It kind of reminds me of elementary school because the design looks playful and fun. I do not think the composition would look playful if the words were placed in the traditional, orderly position. I think the artwork is successful simply because it is eye-catching. Not much color is used, but because of the variety of text sizes and the use of space, the design is interesting. After searching through different designs with the use of different fonts we have covered this week, none really grabbed my attention. It was the boldness of this design that really pulled me in. It is very simple, yet it is comprised of interesting design elements. I tend to be drawn to the bold, simple designs; complex, detailed images don’t really excite me. This image relates with what we have been taking about in class because it is a text style that we covered in chapter eight. The text is not much different from Modern or Old Style text because it developed right in between both of them. The characters have a lightness and elegance to them; there is not a major difference between the thicks and thins of the letters.

4 comments:

  1. This is a very good example of transitional typeface. I like how the designer was able to inform us of what transitional type looked like while making it fun to look at as well.

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  2. This is a very interesting way of showing us transitional typeface, because it is more then just showing us the font in a boring way. It's more eye catching.

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  3. I like this design because of the giant "T" for transitional. It's an interesting and different way to describe a font. I also like how the word "transitional" is arranged next to the larger letter. It's strange because you'd think that the bronken up word would hinder the viewer/reader, but I feel like the eyes follow just fine and it adds movement to the image.

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  4. My favorite thing about this image is how cropped the large T is. It adds interest simply because the letter form is abstracted. How often have we seen a full T staring at us? Frequently, which is why this is so much more interesting to look at. I also keep noticing the dot on the i, which is overlapping within another character. Not sure if I like it or not,... it's almost distracting. This is a good image to show how a simple, somewhat plain typeface can still make successful art. Fancy typefaces aren't always needed.

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